London UK (PRWEB) June 29, 2007 -- theONE.tv is a new concept in music entertainment with an emphasis on live performances of real music from the world's most iconic venues (www.theone.tv). Presenting a series of October launch concerts in London, New York & Los Angeles, theONE.tv will feature some of the world's finest musicians. theONE.tv is also working with the UK's leading independent music venue operator to broadcast live concerts globally on IP and mobiles.

Available to anyone with a broadband connection, theONE.tv is a global 24/7 music broadcaster, using the Narrowstep telvOStm commercial TV on IP solution.

All of this has been made possible through the association of Steve Nardelli and Arnold Reicher. It is supported by London investment firm Venesis, represented on the board by Adrian Giles.

Steve Nardelli is the singer and songwriter of the band The Syn and the head of Umbrello Records. His musical collaborations have put him on the cutting edge of progressive music. Nardelli said, "theONE.tv will focus around bringing the energy and atmosphere of live music performance to the new broadcast media of IPTV. Amazing concerts will be available to music fans anywhere in the world."

Regarded as a true IPTV pioneer, Arnold Reicher brings 15 years broadcast media experience in both Europe and North America to the project. He has successfully launched international IPTV channels for factual and entertainment markets through his broadcast companies. According to Reicher, "By focusing on live gigs which is the lifeblood of the music industry, we offer viewers a truly unique viewing experience with the added interactive functions that only IPtv can bring. theONE.tv is great news for labels and bands, and music fans around the world."

Adrian Giles is the founder of Venesis Limited, the business venture company that has provided the initial funding to launch theONE.tv. Giles summed up the launch of this unique broadcast business by saying, "The broadcast industry is about to experience a revolution of change with the advancement of commercial IPTV channels. theONE.tv has agreements in place with major music content providers including record labels and live music venues, and is now ready to take the online broadcast market by storm."





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